About
I'm a product manager who's spent the last several years building marketplace products at Digikala Group — most recently an AI-native C2C marketplace I'm helping take from zero to launch. Before that I worked on Pindo, where I led work across personalization, recommendations, conversational commerce, and seller tools.
I started as a designer and an engineer before moving into product, which shapes how I work: I like problems where the answer isn't obvious from the dashboard — where you have to rebuild the funnel, call the users who churned, and find out the drop wasn't what everyone assumed.